Customer Success Story
Bray | Conversational AI
for Knowledge Access
Reducing
Technical Documentation
by 60%
Customer Success Story
Bray | Conversational AI
for Knowledge Access
Reducing
Technical Documentation
by 60%
Customer Success Story
Bray | Conversational AI
for Knowledge Access
Reducing
Technical Documentation
by 60%
Challenge
Bray, a global leader in manufacturing, needed a smarter way for account executives and field teams to access critical technical documentation. Manual searches and writing slowed productivity, created inefficiencies, and risked compliance gaps. The company required a scalable solution to make knowledge retrieval faster, more accurate, and more consistent across the organization.
Solution
Thynk designed and deployed a conversational AI agent fully integrated with Microsoft’s Azure AI ecosystem:
- Chat-First Experience: We delivered a custom web application where users could retrieve documentation with natural language prompts.
- Advanced AI Architecture: Our system combined document chunking, semantic indexing, and hybrid Retrieval-Augmented Generation (RAG) for precise, context-rich responses.
- Search Intelligence: Thynk’s engineering team leveraged Azure AI Search with hybrid vector + keyword indexing, Reciprocal Rank Fusion, and semantic ranking to ensure accuracy for complex technical queries.
- Seamless Integration: Our system connected to both on-premises and cloud-based knowledge stores for flexible access across environments and business units.
Results
- 60% reduction in manual technical documentation writing
- Significantly faster retrieval of SOPs and technical data
- Improved compliance and operational consistency
- Scalable solution adaptable across units and languages
Impact
“Thynk got to know the way we think, and most importantly, the way we speak, to custom-design a conversational AI that truly understands our needs. We now spend much less time looking for documents, and much more time solving problems for our customers and closing deals.”
– Our Customer Today
See More Success Stories